Fourtitude.com - 2016 Cadillac ELR to Debut at LAIAS With Enhanced Engineering
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    1. Member
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      2015 VW GTI SE
      09-24-2014 09:59 AM #1
      It's nice to see GM moving fast to address the ELR's weak points, rather than giving up on the car.

      I guess it will be switching over to Voltec 2.0.

      It's also good to see their inventory problems are being dealt with in a positive way.



      http://www.edmunds.com/car-news/impr...cat=affiliates

      Improved 2016 Cadillac ELR Expected To Debut at 2014 L.A. Auto Show
      09/23/2014 - By Anita Lienert , Rick Kranz

      Just the Facts:
      An improved version of the 2016 Cadillac ELR plug-in hybrid is in the works, Cadillac spokesman David Caldwell confirmed for Edmunds on Monday.
      The 2016 ELR is expected to debut in November at the 2014 Los Angeles Auto Show.
      Changes include "engineering enhancements," Caldwell said.

      DETROIT — An improved version of the 2016 Cadillac ELR plug-in hybrid is in the works, Cadillac spokesman David Caldwell confirmed for Edmunds on Monday.

      The 2016 ELR is expected to debut in November at the 2014 Los Angeles Auto Show.

      Changes include "engineering enhancements," Caldwell said.

      He would not provide details on the changes.

      Car shoppers should expect to see the revised ELR, which was all-new for the 2014 model year, at dealerships in the first half of next year.

      The changes are designed to make the ELR more competitive against a growing list of rivals, including the BMW i3, Porsche Panamera SE Hybrid and Tesla Model S. The ELR is a premium version of the Chevrolet Volt.

      Cadillac’s niche specialty car has had a slow start out of the gate.

      GM sold 774 ELRs in the U.S. from January through August, according to the carmaker.

      The ELR starts at $75,995, including a $995 destination charge. Pricing is before a federal tax credit of up to $7,500 and any state or local tax credits.

      Some Cadillac dealers have been offering incentives as high as $30,000 in order to boost sales of the ELR, according to industry analysts.

      "Inventory levels have come down quickly with these incentives, so I would expect them to start scaling back fairly soon," Joe Langley, a principal analyst for IHS Automotive, told Edmunds.

      Caldwell said some of the large discounts were applied to "demo models" of the ELR with several hundred miles on the odometer.

      Car shoppers will note that there is no 2015 Cadillac ELR. Caldwell explained that this is a "technicality" based on when the car debuted around January 1, 2014.

      "The car is still on sale," he said. "The factory produced most of the cars that would satisfy U.S. distribution."

      ELR production has been halted due to inventory and an extensive makeover of the Detroit-Hamtramck plant where the ELR is built, along with other GM cars, including the Chevrolet Impala.

      Caldwell said the plant is scheduled to resume production around Thanksgiving.

      "ELR builds will resume after the first of the year," he said.

      Edmunds says: Any improvements that can be made to the current model will be a welcome change as it is struggling to prove that it deserves its $76,000 asking price.
      Last edited by whitejeep1989; 09-24-2014 at 10:02 AM.

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    3. Banned
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      Lighten up Francis
      09-24-2014 10:27 AM #2
      Quote Originally Posted by whitejeep1989 View Post
      It's nice to see GM moving fast to address the ELR's weak points, rather than giving up on the car.

      I guess it will be switching over to Voltec 2.0.

      It's also good to see their inventory problems are being dealt with in a positive way.
      Where is having to cut prices by 40% to move some of them a positive? Do you work for GM PR or something? That's weak point numero uno, fix the price and it'll move.

    4. Member
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      2015 VW GTI SE
      09-24-2014 10:41 AM #3
      Quote Originally Posted by jnm2.0t View Post
      Where is having to cut prices by 40% to move some of them a positive? Do you work for GM PR or something? That's weak point numero uno, fix the price and it'll move.
      By positive, I was referring to the fact that the inventories are declining. It would have been a negative if the price cut had no impact on sales.

      According to the article, it sounds like the price cuts will end soon.
      I wonder if that means production will be scaled back to meet actual demand or if an actual MSRP change is planned?

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      Lighten up Francis
      09-24-2014 10:51 AM #4
      So positive results of price cuts, not positive way of dealing with it. Yeah at $45k they will sell, sure. That's about right for that car. They can't really stop the incentives and leave the price high or they'll be right back where they were. I imagine they will change MSRP to somewhere around $50k.

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