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Thread: Geneva Motor Show: Bang and Olufsen Develops Exclusive Audio System for the Audi A8

  1. Administrator George@Fourtitude's Avatar
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    03-01-2005 10:35 AM #1
    Danish hi-fi and electronics specialist Bang and Olufsen has developed a state-of-the-art sound system for the flagship Audi A8, which is expected to set new standards even in the luxury segment. Audi will showcase its first vehicle with the “B and O Advanced Sound System” on board at the Frankfurt IAA Motor Show 2005. The system will be available at the end of 2005/beginning of 2006.

    Innovative designs coupled with advanced technology; the highest quality materials and finish: all these factors are equally important to business partners Audi and Bang and Olufsen.

    The status of the Audi A8 as the sportiest limousine in the luxury segment is based on its trend-setting styling and technology, representing the highest level of car manufacture in all areas. The aluminium Audi Space Frame body, the quattro permanent all-wheel drive and the Multi Media Interface (MMI) are just three examples of the proverbial Audi “Vorsprung durch Technik”.

    Progress that the Bang and Olufsen Advanced Sound System has now taken to an acoustic dimension. The system, which is developed exclusively for the A8, pays heed to the actual acoustic characteristics of the car interior, such as internal space, shape and materials used. Factors including driving speed, the corresponding wind effect and friction between asphalt and tyre are also taken into account.

    A perfect sound quality is achieved in the A8 with a total of fourteen active high-end loudspeakers, B&O Acoustic Lens Technology and more than 1,000 Watts of amplifier power.

    Exclusively designed for the Audi A8, the loudspeaker cabinets are made from carefully processed anodised aluminium, the very same material used in the construction of the sporty luxury saloon’s body.

    Active speakers, each with its own individual amplifier, are housed within the cabinets. This means that the sound properties can be adjusted accurately in accordance with the precise function of the speakers within the overall concept.

    All loudspeakers are housed in closed cabinets, allowing each speaker to be controlled irrespective of where it is mounted. This elaborate technology eliminates particularly disturbing resonances.

    The sound system is also music to your eyes: its design dovetails beautifully with the sporty and luxurious A8 ambience, providing it with a highly artistic feel. When the system is activated, two lens speakers automatically emerge from the dashboard, giving perfect sound to every seat in the car with precisely aligned horizontal emissions. Here, the fascination of visual technology is combined with the acoustic brilliance of the new Bang and Olufsen Advanced Sound System.


  2. Global Moderator LangsamKafer's Avatar
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    03-01-2005 02:04 PM #2
    Hmmm... sounds like I might have to mooch some seat time down at the dealership

  3. 03-03-2005 07:34 AM #3
    this "sounds" great.
    i wonder how much it will cost?

  4. Administrator George@Fourtitude's Avatar
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    03-03-2005 01:32 PM #4
    No word, and they probably won't show it before Frankfurt, but I know we'll have a team there to cover it.

    The system sounds pretty trick, and B&O systems are so clean and cool looking, I can't wait to see it about as much as I can't wait to hear it.


  5. 03-03-2005 09:01 PM #5
    for years i have read posts by Lexus LS430 owners
    crowing how they feel the Mark Levinson system is
    the best sound system in any automobile. i love the
    system in my A8 now but i don't doubt that b & o
    will take it up a notch or two.

  6. Administrator George@Fourtitude's Avatar
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    03-05-2005 12:02 AM #6
    Quote, originally posted by PhaetoninPA »
    for years i have read posts by Lexus LS430 owners
    crowing how they feel the Mark Levinson system is
    the best sound system in any automobile. i love the
    system in my A8 now but i don't doubt that b & o
    will take it up a notch or two.

    Haha... screw those L guys.


  7. 06-03-2005 12:01 AM #7
    I so cant wait until it comes into the Audi dealership just going to sit in one for an hour.

    ML really aint the best one... it is the best one for most affordable sound system in a luxury brand car.

    Aston Martin has Linn. Audi now has B&O behind them. BMW has Logic7 and Harmann Kardon. Bentley, some how has a special opposition from Alpine (like 2 years ago)


  8. Administrator George@Fourtitude's Avatar
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    06-07-2005 02:07 AM #8
    Audi just released more information. You cna find more pics and some speaker descriptions here....

    http://www.fourtitude.com/news...shtml


  9. 06-07-2005 09:19 AM #9
    what are the chances we'll see this as an option for the 'lesser' audi's?

  10. Administrator George@Fourtitude's Avatar
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    06-07-2005 10:44 AM #10
    I guess that all depends on demand. If it sells well, then I'm sure we weill. I know that's vague, but it's probably too early to tell for sure.

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